If there is one thing that American fashion designer Alexander Wang has learned in a dozen years of running his eponymous label, it is the importance of reinvention. “I feel like I'm reinventing myself every day,” Wang says. “I've always been someone that was incredibly curious and motivated by looking at how to evolve, and never accepting the status quo, and questioning everything that I did.”
Which is why the 35-year-old, along with millennial designers, artists and musicians, star in HP’s new campaign on the launch of its leather-and-aluminum premium laptop, the Spectre Folio. The 2-in-1 device, which features a first-of-its-kind leather chassis, was lauded as “gorgeous,” “luxurious” and “as impressive inside as it is on the outside” by the tech press; yet it’s the risk HP took to make a laptop out of leather that lends it the most street cred with this “tastemaker” crowd.
The creatives in the video series muse about their creative philosophies — and the tools that help them turn their vision into reality — in HP’s “Stories of Reinvention.”